# A New Direction for SNKRS

Page: https://stenobird.com/podcast/fire-footwear-sneakers-talk-with-matt-frates-5942667/a-new-direction-for-snkrs
Text version: https://stenobird.com/podcast/fire-footwear-sneakers-talk-with-matt-frates-5942667/a-new-direction-for-snkrs.md
Podcast: [Fire Footwear: Sneakers Talk (with Matt Frates)](https://stenobird.com/podcast/fire-footwear-sneakers-talk-with-matt-frates-5942667)
Published: 2026-05-12T18:15:00+00:00
Episode link: https://firefootwearpod.captivate.fm/episode/a-new-direction-for-snkrs
Audio file: https://pdcn.co/e/op3.dev/e/episodes.captivate.fm/episode/a88e4645-b7bd-48e8-a377-ace63ad6fad9.mp3
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JSON: https://stenobird.com/v1/public/podcasts/fire-footwear-sneakers-talk-with-matt-frates-5942667/episodes/a-new-direction-for-snkrs
Duration seconds: 999

## Resource

Nike made headlines with the firing of 90% of the staff working on the SNKRS app. This begs the question of what is next for the platform? Matt chimes in about the intention of SNKRS versus the execution over the years. --- Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes released on Tuesdays. Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/ Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates Reach out to me with questions or thoughts: mattyicemedia@gmail.com This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy Podcorn - https://podcorn.com/privacy

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## Transcript

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