# Interview: Katie Perry, Author of Ticker Shock

Page: https://stenobird.com/podcast/fintech-business-podcast-6417761/interview-katie-perry-author-of-ticker-shock
Text version: https://stenobird.com/podcast/fintech-business-podcast-6417761/interview-katie-perry-author-of-ticker-shock.md
Podcast: [Fintech Business Podcast](https://stenobird.com/podcast/fintech-business-podcast-6417761)
Published: 2026-08-12T11:59:00+00:00
Episode link: https://fintechbusinessweekly.substack.com/p/interview-katie-perry-author-of-ticker
Audio file: https://api.substack.com/feed/podcast/210729077/6e4e677baab131e3001488180cf7e305.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/fintech-business-podcast-6417761/episodes/interview-katie-perry-author-of-ticker-shock
Duration seconds: 3056

## Resource

In this episode, I had the chance to chat with Katie Perry about her recently published book, Ticker Shock . Katie currently serves as chief marketing officer at crypto and tokenization infrastructure platform zerohash and previously led marketing and partnership for brokerage Public.com. Katie and I had a wide-ranging conversation, discussing: * How corporate communications and investor relations have changed with the rise in importance of retail investors * The role communities on sites like X and Reddit play for investors * The growth of “fandoms” of specific corporate executives and companies * The blurring lines between investing and gambling * How consumer and B2B marketing have evolved over time * Why it’s critical for fintechs to build trust and how they can do it * And much, much more And a reminder, if you’re enjoying this show, please follow, rate & review on your preferred podcast platform, as it really helps others to find the show. And if you want to help support Fintech Business Weekly and independent journalism, upgrade to a paid subscription or reach more than 93,000+ listeners by sponsoring an episode. Get full access to Fintech Business Weekly at fintechbusinessweekly.substack.com/subscribe

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/fintech-business-podcast-6417761/episodes/interview-katie-perry-author-of-ticker-shock/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/fintech-business-podcast-6417761/interview-katie-perry-author-of-ticker-shock.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.