# The Heart of Financial Advice with Travis & Liana Poodiack | Financial Planner Search

Page: https://stenobird.com/podcast/financial-planner-search-7777021/the-heart-of-financial-advice-with-travis-liana-poodiack-financial-planner-search
Text version: https://stenobird.com/podcast/financial-planner-search-7777021/the-heart-of-financial-advice-with-travis-liana-poodiack-financial-planner-search.md
Podcast: [Financial Planner Search](https://stenobird.com/podcast/financial-planner-search-7777021)
Published: 2026-04-02T18:00:00+00:00
Episode link: https://api.riverside.com/hosting-analytics/media/5dfbf72e971602debdbc6064e26c5decb567b044c9a3886421d28d698f01501b/eyJlcGlzb2RlSWQiOiJkMzBkMTgzOS00OTYwLTQ4NzItYTgzNi01ZGVlN2RmNjlkMDciLCJwb2RjYXN0SWQiOiI1OTRkN2RiMS1kODZiLTQ4M2ItOTM3ZS05MTA0ZWY0MTUwNGQiLCJhY2NvdW50SWQiOiI2OTE3NjgzY2VhZjhjZjNjZTA0NWRmMmQiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk1ZTlkOTYzOWEzZGVlMjc3OTZkZjRlL2dyZWdvcnktd2lsbmF1cy1zdHVkaW8tY29tcG9zZXItMjAyNi0xLTdfXzE4LTUzLTI1Lm1wMyJ9.mp3
Audio file: https://api.riverside.com/hosting-analytics/media/5dfbf72e971602debdbc6064e26c5decb567b044c9a3886421d28d698f01501b/eyJlcGlzb2RlSWQiOiJkMzBkMTgzOS00OTYwLTQ4NzItYTgzNi01ZGVlN2RmNjlkMDciLCJwb2RjYXN0SWQiOiI1OTRkN2RiMS1kODZiLTQ4M2ItOTM3ZS05MTA0ZWY0MTUwNGQiLCJhY2NvdW50SWQiOiI2OTE3NjgzY2VhZjhjZjNjZTA0NWRmMmQiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk1ZTlkOTYzOWEzZGVlMjc3OTZkZjRlL2dyZWdvcnktd2lsbmF1cy1zdHVkaW8tY29tcG9zZXItMjAyNi0xLTdfXzE4LTUzLTI1Lm1wMyJ9.mp3
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Duration seconds: 2011

## Resource

In this episode of Financial Planner Search, Travis and Liana Poodiack of Birch Financial Group share their unique perspective as a mother-son financial advisor team. They dive deep into their client-centric approach, emphasizing that financial planning is as much about emotional support and personalized care as it is about the numbers. Travis and Liana discuss the importance of finding the right "client fit," building multi-generational relationships, and navigating major life events with empathy. If you’ve ever wondered how a boutique firm provides a higher level of personalized research and understanding, this episode is for you. Takeaways Personalized Care and Emotional Support The Importance of Client Fit and Long-Term Relationships Chapters 00:00 The Birth of a Financial Firm 08:44 Navigating Life Events 16:46 Client Diversity and Fit 24:05 Client-Centric Research and Understanding 32:26 Engaging with Birch Financial Group You can find them at: https://birchfinancialgroup.com/ If you are a financial advisor looking to grow your business you can find out more about Wilnau Design at https://www.wilnaudesign.com/ #financialplanning #finance #financialplannersearch #wealthmanagement #birchfinancial

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## Transcript

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