# Sports Betting AI SEO: How Online Sportsbooks Win More LLM Visibility in 2026

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Text version: https://stenobird.com/podcast/fatrank-podcast-6917040/sports-betting-ai-seo-how-online-sportsbooks-win-more-llm-visibility-in-2026.md
Podcast: [Fatrank Podcast](https://stenobird.com/podcast/fatrank-podcast-6917040)
Published: 2026-07-20T11:22:12+00:00
Episode link: https://fatrank.transistor.fm/535
Audio file: https://claritaspod.com/measure/2.gum.fm/op3.dev/e/pdcn.co/e/pscrb.fm/rss/p/pdst.fm/e/dts.podtrac.com/redirect.mp3/prfx.byspotify.com/e/media.transistor.fm/3334f77b/5449adec.mp3
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Duration seconds: 574

## Resource

James Dooley and Carlton explain how online sportsbooks can use AI SEO and the AI reputation tree to be cited and recommended more often by LLMs such as ChatGPT, Gemini, Claude and Perplexity.

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## Transcript

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