# How Autorola is transforming digital auctions in the automotive industry Page: https://stenobird.com/podcast/ey-nordic-fit-for-future-podcast-7077399/how-autorola-is-transforming-digital-auctions-in-the-automotive-industry Text version: https://stenobird.com/podcast/ey-nordic-fit-for-future-podcast-7077399/how-autorola-is-transforming-digital-auctions-in-the-automotive-industry.md Podcast: [EY Nordic Fit For Future Podcast](https://stenobird.com/podcast/ey-nordic-fit-for-future-podcast-7077399) Published: 2026-01-06T23:01:00+00:00 Episode link: https://shows.acast.com/ey-nordics-fit-for-future-podcast/episodes/69455024184761c021c873aa Audio file: https://sphinx.acast.com/p/open/s/670fd634b1e7b0e7e50ec2c5/e/69455024184761c021c873aa/media.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/ey-nordic-fit-for-future-podcast-7077399/episodes/how-autorola-is-transforming-digital-auctions-in-the-automotive-industry Duration seconds: 1836 ## Resource Autorola, led by EY Entrepreneur of the Year Denmark winner Peter Grøftehauge, has transformed traditional automotive auctions into a global digital marketplace. Join host Jessica Schmidt and Søren Smedegaard Hvid as they explore leadership, trust, financial discipline, and how AI is reshaping vehicle remarketing — all while keeping the human element at the center. Tune in to hear the full story! Hosted on Acast. See acast.com/privacy for more information. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/ey-nordic-fit-for-future-podcast-7077399/episodes/how-autorola-is-transforming-digital-auctions-in-the-automotive-industry/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/ey-nordic-fit-for-future-podcast-7077399/how-autorola-is-transforming-digital-auctions-in-the-automotive-industry.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.