# The In-Person Workshop Formula™ Part 1 Page: https://stenobird.com/podcast/expert-edge-podcast-358471/the-in-person-workshop-formula-part-1 Text version: https://stenobird.com/podcast/expert-edge-podcast-358471/the-in-person-workshop-formula-part-1.md Podcast: [Expert Edge Podcast](https://stenobird.com/podcast/expert-edge-podcast-358471) Published: 2026-08-18T11:30:00+00:00 Episode link: https://www.expertedgepodcast.com/blog/episode334 Audio file: https://traffic.libsyn.com/secure/expertedgepodcast/EE_334_mixdown.mp3?dest-id=1880480 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/expert-edge-podcast-358471/episodes/the-in-person-workshop-formula-part-1 Duration seconds: 2001 ## Resource Online events tend to convert weak. Connection feels distant. People disappear after the training. Then you run an in-person workshop. Same content. Same you. And something magic happens. In this episode of The Expert Edge, I break down the in-person workshop formula that separates six-figure coaches from seven-figure coaches. This is Part 1 of a deep dive into the most powerful tool for scaling your business in 2026. One of my Elite clients went from $15K-$20K a month to $90K a month. After Sell from Stage Live, she told me "I never would have created this without your program." That conversation wouldn't have meant the same in a Zoom call. Here's what most people don't realize: in an AI world where information is everywhere, real human connection is becoming increasingly rare and increasingly valuable. In-person workshops create that connection. They build community. They increase enrollment. They create stickiness so clients stay longer. What you'll learn: → The 5 big reasons in-person events work (and why online can't compete) → Results - Information becomes implementation when people are in the room → Ascension - The magnetic pull of being physically present with the leader → Proof - Real footage of you on stage becomes your best marketing asset in an AI world → Community - Peer bonds that can't be created online → Stickiness - How in-person events keep clients longer and more committed → The three types of workshops - Implementation events, signature live events, intimate intensives Real insights from the episode: Why I spent $50K at a free event (the power of in-person) The client transformation story: $15K to $90K through community and connection How in-person creates proof through real footage (critical in the AI age) Why online community can't replace physica… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/expert-edge-podcast-358471/episodes/the-in-person-workshop-formula-part-1/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/expert-edge-podcast-358471/the-in-person-workshop-formula-part-1.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.