# Alyssa Nolte on Customer Psychology, Stronger Relationships, Revenue Growth, and Building Businesses That Keep Customers Coming Back

Page: https://stenobird.com/podcast/entrepreneurship-101-7621662/alyssa-nolte-on-customer-psychology-stronger-relationships-revenue-growth-and-building-businesses-that-keep-customers-coming-back
Text version: https://stenobird.com/podcast/entrepreneurship-101-7621662/alyssa-nolte-on-customer-psychology-stronger-relationships-revenue-growth-and-building-businesses-that-keep-customers-coming-back.md
Podcast: [Entrepreneurship 101](https://stenobird.com/podcast/entrepreneurship-101-7621662)
Published: 2026-09-08T04:18:19+00:00
Episode link: https://entrepreneurship-101.simplecast.com/episodes/alyssa-nolte-on-customer-psychology-stronger-relationships-revenue-growth-and-building-businesses-that-keep-customers-coming-back-kD131WJl
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Duration seconds: 1545

## Resource

Alyssa Nolte Rethinking the future of customer relationships and growth. Alyssa Nolte is a serial entrepreneur and the host of two podcasts, Taking Back Monday and The Growth Signal. She’s built multiple successful businesses, worked with brands like Salesforce, Cisco, and Chase, and is known for helping leaders crack the code between how customers think and how businesses grow. Her own journey started when she said yes to an unpaid, full-time role right out of college - a leap that taught her how to figure things out fast and set the stage for a career turning customer psychology into real revenue. Today, she’s here to share practical ways you can keep customers longer, grow sales, and win in your market. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

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## Transcript

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