# Elevate Classics: John Warrillow on Building a Successful, Sellable Business

Page: https://stenobird.com/podcast/elevate-with-robert-glazer-708381/elevate-classics-john-warrillow-on-building-a-successful-sellable-business
Text version: https://stenobird.com/podcast/elevate-with-robert-glazer-708381/elevate-classics-john-warrillow-on-building-a-successful-sellable-business.md
Podcast: [Elevate with Robert Glazer](https://stenobird.com/podcast/elevate-with-robert-glazer-708381)
Published: 2026-08-20T11:00:00+00:00
Episode link: https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/cohst.app/pdcst/3O3U7Y/pscrb.fm/rss/p/claritaspod.com/measure/s.gum.fm/s-686e9258e28bed6582732eba/traffic.megaphone.fm/YAP9067833273.mp3
Audio file: https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/cohst.app/pdcst/3O3U7Y/pscrb.fm/rss/p/claritaspod.com/measure/s.gum.fm/s-686e9258e28bed6582732eba/traffic.megaphone.fm/YAP9067833273.mp3
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JSON: https://stenobird.com/v1/public/podcasts/elevate-with-robert-glazer-708381/episodes/elevate-classics-john-warrillow-on-building-a-successful-sellable-business
Duration seconds: 3023

## Resource

John Warrillow is the founder of the Value Builder System, a software program that helps thousands of businesses build more value for customers and investors. He is also the bestselling author of three books, Built To Sell, The Automatic Customer, and his latest, The Art of Selling Your Business, which came out in January 2021. He is also the host of Built To Sell Radio. John joined host Robert Glazer on the Elevate Podcast to talk about how to build a business that attracts lifetime customers and create your exit strategy. Thank you to the sponsors of The Elevate Podcast Shopify: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠shopify.com/elevate⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Masterclass: ⁠⁠⁠masterclass.com/elevate⁠⁠⁠ Framer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠framer.com/elevate⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Northwest Registered Agent: ⁠⁠⁠⁠⁠⁠⁠⁠⁠northwestregisteredagent.com/elevate⁠⁠⁠⁠⁠⁠⁠⁠⁠ Whatnot: Search "Whatnot" in the app store to download

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## Transcript

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