# Sun Bowl Sponsorship Ends with Kellogg | El Paso News

Page: https://stenobird.com/podcast/el-paso-news-today-2-min-news-the-daily-news-now-7476707/sun-bowl-sponsorship-ends-with-kellogg-el-paso-news
Text version: https://stenobird.com/podcast/el-paso-news-today-2-min-news-the-daily-news-now-7476707/sun-bowl-sponsorship-ends-with-kellogg-el-paso-news.md
Podcast: [El Paso News Today | 2 Min News | The Daily News Now!](https://stenobird.com/podcast/el-paso-news-today-2-min-news-the-daily-news-now-7476707)
Published: 2026-09-16T05:07:35+00:00
Episode link: https://sources.thednn.ai/6683a8f3a360ba3e
Audio file: https://api.fastcast.ai/audio/016821a7-96ca-4a45-861b-20dc43a6c33c.mp3
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Duration seconds: 107

## Resource

The Sun Bowl’s iconic seven-year partnership with WK Kellogg Co. is ending, but its legacy lives on — thanks to “Mission Tiger,” which empowered over two million middle school students through sports programs. The bowl’s future sponsor remains a mystery, set to be revealed Thursday, September 17th, as the association celebrates Kellogg’s impact and prepares for a fresh chapter in this historic college football tradition. Listen in comfort: Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN: advertise@thednn.ai This is an automated, high-level news summary based on public reporting. Sources: https://www.ktsm.com/news/kellogg-ends-tony-the-tiger-sun-bowl-partnership/ More coverage & latest updates: https://sources.thednn.ai/6683a8f3a360ba3e Report issues to feedback@thednn.ai.

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## Transcript

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