# Printful Exec on Profitable Print-on-Demand

Page: https://stenobird.com/podcast/ecommerce-conversations-963613/printful-exec-on-profitable-print-on-demand
Text version: https://stenobird.com/podcast/ecommerce-conversations-963613/printful-exec-on-profitable-print-on-demand.md
Podcast: [Ecommerce Conversations](https://stenobird.com/podcast/ecommerce-conversations-963613)
Published: 2026-06-26T13:00:00+00:00
Episode link: https://www.buzzsprout.com/1995667/episodes/19404067-printful-exec-on-profitable-print-on-demand.mp3
Audio file: https://www.buzzsprout.com/1995667/episodes/19404067-printful-exec-on-profitable-print-on-demand.mp3
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JSON: https://stenobird.com/v1/public/podcasts/ecommerce-conversations-963613/episodes/printful-exec-on-profitable-print-on-demand
Duration seconds: 1968

## Resource

Thanks to companies such as Printful, an enterprising entrepreneur can select a product, upload an image to place on it, sync it with her ecommerce site, sell it, and then pay for it. Print-on-demand is big business, and David Hooker is a prominent participant. He's the brand director at Printful and a long-time SaaS executive. In this episode, he addresses POD pricing strategies, sales tactics, merchandising, and more. For an edited and condensed transcript with embedded audio, see:...

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## Transcript

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