# From $12K To $2.5M In 12 Months: The Pricing Secret Nobody Teaches Contractors Page: https://stenobird.com/podcast/dropping-bombs-204039/from-12k-to-2-5m-in-12-months-the-pricing-secret-nobody-teaches-contractors Text version: https://stenobird.com/podcast/dropping-bombs-204039/from-12k-to-2-5m-in-12-months-the-pricing-secret-nobody-teaches-contractors.md Podcast: [Dropping Bombs](https://stenobird.com/podcast/dropping-bombs-204039) Published: 2026-08-06T17:31:00+00:00 Episode link: https://therealbradlea.libsyn.com/from-12k-to-25m-in-12-months-the-pricing-secret-nobody-teaches-contractors Audio file: https://dts.podtrac.com/redirect.mp3/pscrb.fm/rss/p/traffic.libsyn.com/secure/therealbradlea/BL_VPDCST_DB-Tom-Reber-26-08.mp3?dest-id=540226 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/dropping-bombs-204039/episodes/from-12k-to-2-5m-in-12-months-the-pricing-secret-nobody-teaches-contractors Duration seconds: 4385 ## Resource This episode was sponsored by Cardiff & The Contractor Fight LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ Today's Dropping Bombs episode delivers straight-up truth with Tom Reber, the U.S. Marine Corps veteran who built and sold his own painting company before founding The Contractor Fight — now widely regarded as the most impactful coaching community in the trades. Tom breaks down his "fix the cheeseburger first" philosophy, the three-step sales process that gets contractors paid what they're worth without hard-closing anyone, and why his "strong you, strong home, strong business" framework matters more than any pricing strategy. If your work is great but your bank account isn't, this episode hands you the real reason — and it isn't your competition. 🔗 Connect with Tom Personal IG: https://www.instagram.com/fightwithtom Contractor Fight IG: https://www.instagram.com/contractorfight Website: http://thecontractorfight.com/brad Watch the full-length video version of any Dropping Bombs episode here on YouTube . Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business. LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/ Brad's also behind Closer School, t… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/dropping-bombs-204039/episodes/from-12k-to-2-5m-in-12-months-the-pricing-secret-nobody-teaches-contractors/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/dropping-bombs-204039/from-12k-to-2-5m-in-12-months-the-pricing-secret-nobody-teaches-contractors.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.