# #58 Richard Harris - The Importance Of Systems In A Sales Team & How To Be More Concise

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Text version: https://stenobird.com/podcast/drive-to-thrive-a-pitstop-podcast-7029668/58-richard-harris-the-importance-of-systems-in-a-sales-team-how-to-be-more-concise.md
Podcast: [Drive to Thrive: A Pitstop Podcast](https://stenobird.com/podcast/drive-to-thrive-a-pitstop-podcast-7029668)
Published: 2026-02-25T01:00:00+00:00
Episode link: https://rss.com/podcasts/drive-to-thrive-a-pitstop-podcast/2552438
Audio file: https://content.rss.com/episodes/291433/2552438/drive-to-thrive-a-pitstop-podcast/2026_02_16_12_08_00_5ef8a440-b2fd-4fee-9a8e-552273716f21.mp3
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Duration seconds: 2810

## Resource

Richard is a sales coach, consultant and founder of The Harris Consulting Group. He is also a podcaster and leads retreats in Costa Rica called 'Surf & Sales' for people in the industry to disconnect, find community and enjoy life outside the office. Joining us to talk all things systems and how to build a better one in your sales organisation, he explained why less is often more, the importance of disconnecting in order to connect better and much, much more. Expect to learn: The meaning behind his quote ‘Remember, nobody cares what you do, they only care what pains you solve’ and why more sales reps need to remember this. Why talking 25% less on your calls will help you to close more deals The importance of focusing on the pains your customer has rather than just the solution you offer Why being empathetic and authentic is so important when it comes to reading your 'script' on calls How to park your ego and build connection to win more deals Why all sales people should get into surfing! And much more. Follow Richard on Linkedin here - https://www.linkedin.com/in/rharris415/ Find out more about Pitstop and how we can help your sales team here - https://www.takeapitstop.com

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