# Why This Founder Sold her Company... Then Bought It Back Page: https://stenobird.com/podcast/don-t-work-harder-7394263/why-this-founder-sold-her-company-then-bought-it-back Text version: https://stenobird.com/podcast/don-t-work-harder-7394263/why-this-founder-sold-her-company-then-bought-it-back.md Podcast: [Don't Work Harder](https://stenobird.com/podcast/don-t-work-harder-7394263) Published: 2026-02-02T03:30:00+00:00 Episode link: https://dont-work-harder.captivate.fm Audio file: https://episodes.captivate.fm/episode/d70ecbde-2e7c-4b3e-91c3-229d68e5bd93.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/don-t-work-harder-7394263/episodes/why-this-founder-sold-her-company-then-bought-it-back Duration seconds: 2297 ## Resource Think you need formal training to secure investment and build a successful company? This episode will COMPLETELY flip your belief system πŸ‘€ Today’s guest Lucy Hall built an investment backed media company with no GCSEs, nor business degree. Lucy is the founder of Social Day, a media company that runs the UK's leading social media marketing festival πŸš€ She's also sold her business, bought it back, and built her success while still doing the school run every single day. In this conversation, Lucy reveals: - How she learned to build businesses through EXPERIENCE, not formal training πŸ“ˆ - The exact DM that opened the door to her business getting investment πŸ’° - The crucial questions to ask yourself BEFORE accepting investment 🎯 - How she got major sponsors to start reaching out to HER - Her simple approach that landed brand partnerships with Adobe and Canva - Who she hired first once investment came through (and why this role was non-negotiable) - The reality of life as a successful founder and mum (and what she tells her daughter during busy seasons) - Why building your reputation over time is so important For entrepreneurs who think their lack of business training could hold them back, this episode will change your mindset forever πŸ‘€ -------- This episode is brought to you by our Sponsors: Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates. Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025 ------ Lucy's links: Digital Women: digitalwomen.club Social Day: socialday.live SocialDay.co.uk Social Media… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/don-t-work-harder-7394263/episodes/why-this-founder-sold-her-company-then-bought-it-back/transcription-requests` β€” Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/don-t-work-harder-7394263/why-this-founder-sold-her-company-then-bought-it-back.md` β€” Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.