# What’s Up THIS WEEK?! 🤖 The ANTI-AI Advertising Movement ➕Connected TV is FOR ALL Size Marketers Now [B2B and B2C] 📺 | Ep. 488

Page: https://stenobird.com/podcast/do-this-not-that-marketing-tips-with-jay-schwedelson-6571740/what-s-up-this-week-the-anti-ai-advertising-movement-connected-tv-is-for-all-size-marketers-now-b2b-and-b2c-ep-488
Text version: https://stenobird.com/podcast/do-this-not-that-marketing-tips-with-jay-schwedelson-6571740/what-s-up-this-week-the-anti-ai-advertising-movement-connected-tv-is-for-all-size-marketers-now-b2b-and-b2c-ep-488.md
Podcast: [Do This, NOT That: Marketing Tips with Jay Schwedelson](https://stenobird.com/podcast/do-this-not-that-marketing-tips-with-jay-schwedelson-6571740)
Published: 2026-04-08T07:00:00+00:00
Episode link: https://jayschwedelson.com/dtnt-617-whats-up-this-week
Audio file: https://episodes.captivate.fm/episode/15a56305-90d7-4928-95fc-abcc3db2cda0.mp3
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JSON: https://stenobird.com/v1/public/podcasts/do-this-not-that-marketing-tips-with-jay-schwedelson-6571740/episodes/what-s-up-this-week-the-anti-ai-advertising-movement-connected-tv-is-for-all-size-marketers-now-b2b-and-b2c-ep-488
Duration seconds: 671

## Resource

Partner with Jay! https://www.jayschwedelson.com/contact ㅤ Big shoutout to our sponsor, Knak ! Marketers, you know the pain… You spend hours on a campaign, and then it gets stuck in review cycles and barely looks like what you started with. Knak makes it simple. Design emails and landing pages, collaborate, and launch - all in one place. No tool hopping, no messy handoffs, with AI built in to help you move faster. See how it all works, get started at knak.com/demo ㅤ We are breaking down some wild new data on exactly what types of LinkedIn posts actually get the most likes and reactions right now. Jay Schwedelson also looks at the growing pushback against fully computer-generated ads and why brands are actively bragging about using real humans again. Plus, find out how you can test out connected TV ads for almost zero dollars and why buying celebrity bath water soap means humanity has reached its limit. ㅤ Best Moments: (01:00) Why multi-image posts on LinkedIn are currently averaging the highest like counts for personal and company pages (02:15) The rising backlash against artificial intelligence in advertising and the dawn of the anti-AI marketing movement (03:45) How connected TV advertising is highly misunderstood and why even tiny B2B brands need to start using it (05:00) A simple strategy to run YouTube ads on TV devices, only by uploading your existing email newsletter list (06:45) Why Instagram testing close friends' content feels like a step backward for reaching a wider audience (09:00) The absolute ridiculousness of celebrities selling soap made from their own bathwater ㅤ Partner with Jay! https://www.jayschwedelson.com/contact ㅤ Pre-order Jay Schwedelson’s new book, Stupider People Have Done It (out June 9, 2026). All net proceeds are donated to The V Foundat…

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