# From Trail Miles to High Carbs: The Hyperlyte Story with Co-Founder Jeremy Bohnett Page: https://stenobird.com/podcast/dirt-and-vert-6621477/from-trail-miles-to-high-carbs-the-hyperlyte-story-with-co-founder-jeremy-bohnett Text version: https://stenobird.com/podcast/dirt-and-vert-6621477/from-trail-miles-to-high-carbs-the-hyperlyte-story-with-co-founder-jeremy-bohnett.md Podcast: [Dirt And Vert](https://stenobird.com/podcast/dirt-and-vert-6621477) Published: 2026-02-06T22:00:52+00:00 Episode link: https://podcasters.spotify.com/pod/show/eastcoastadventures/episodes/From-Trail-Miles-to-High-Carbs-The-Hyperlyte-Story-with-Co-Founder-Jeremy-Bohnett-e3eoc7v Audio file: https://anchor.fm/s/c30d5b74/podcast/play/115142335/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-6%2F417619035-44100-2-03c2bd78921dd.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/dirt-and-vert-6621477/episodes/from-trail-miles-to-high-carbs-the-hyperlyte-story-with-co-founder-jeremy-bohnett Duration seconds: 2931 ## Resource This week on the Dirt and Vert Podcast, we’re joined by Jeremy Bohnett , the co-founder of Hyperlyte Liquid Performance . Jeremy’s journey is a fascinating transition from the world of long-distance thru-hiking to the high-intensity realm of 100-mile ultra-marathons. We dive into the "why" behind Hyperlyte , a nutrition company born out of the need to simplify the complicated world of endurance fueling. Jeremy breaks down the science of their high-carb, high-sodium formulas and why they chose an "authentic, messy" brand identity that reflects the reality of trail running over a polished corporate image. Whether you’re curious about the mental shift from walking across the country to running 100 miles, or you're looking for a better way to manage your race-day gut, this conversation with Jeremy is packed with entrepreneurial grit and trail wisdom. Chapters 00:00 Introduction to Jeremy Bonet and Hopper Lot 03:01 Jeremy's Journey from Thru-Hiking to Trail Running 06:02 Transitioning from Hiking to Running: Challenges and Growth 08:42 The Allure of the 100-Mile Race 11:49 The Community and Camaraderie in Ultra Running 14:42 Fueling Strategies for Endurance Races 17:54 The Science Behind Hopper Lot's Formulation 20:51 Launch and Growth of Hopper Lot 25:04 Timing and Luck in Marketing 28:46 The Importance of Branding 30:02 Reflecting on Success 32:54 The Simplicity of Running 35:49 What Sets Hopper Lot Apart? 40:28 Pride in Authenticity 42:02 Favorite Gear and Products ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/dirt-and-vert-6621477/episodes/from-trail-miles-to-high-carbs-the-hyperlyte-story-with-co-founder-jeremy-bohnett/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/dirt-and-vert-6621477/from-trail-miles-to-high-carbs-the-hyperlyte-story-with-co-founder-jeremy-bohnett.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.