# Jeff Huber, co-founder of Chroma: context engineering and modern AI search | Evil Martians podcast

Page: https://stenobird.com/podcast/dev-propulsion-labs-6704290/jeff-huber-co-founder-of-chroma-context-engineering-and-modern-ai-search-evil-martians-podcast
Text version: https://stenobird.com/podcast/dev-propulsion-labs-6704290/jeff-huber-co-founder-of-chroma-context-engineering-and-modern-ai-search-evil-martians-podcast.md
Podcast: [Dev Propulsion Labs](https://stenobird.com/podcast/dev-propulsion-labs-6704290)
Published: 2025-10-22T18:48:15+00:00
Episode link: https://rss.com/podcasts/dpl/2285329
Audio file: https://content.rss.com/episodes/239660/2285329/dpl/2025_10_22_18_41_33_e1719492-10b8-4d55-86fc-ece20dfee98e.mp3
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JSON: https://stenobird.com/v1/public/podcasts/dev-propulsion-labs-6704290/episodes/jeff-huber-co-founder-of-chroma-context-engineering-and-modern-ai-search-evil-martians-podcast
Duration seconds: 2401

## Resource

Jeff Huber, co-founder and CEO of Chroma, sits down with Victoria Melnikova to talk about why RAG became industry brain rot, how context engineering replaced it as the real job to be done, and what it takes to build modern search infrastructure for AI. He shares his framework for commercializing open source — keep the engine open, monetize the car — why consensus is a death blow for great products, and how small opinionated teams with low egos build the best developer tools. Victoria Melnikova is a business and go-to-market expert for developer tools and AI, and host of Dev Propulsion Labs. She works with 40+ early-stage startups a year as Head of New Business at Evil Martians. https://x.com/vmelnikova_en Evil Martians is a design and engineering consultancy for developer tools, AI, and cybersecurity startups. https://evilmartians.com/

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