# Why Overpromising is a Dangerous Sales Tactic

Page: https://stenobird.com/podcast/defense-in-depth-427616/why-overpromising-is-a-dangerous-sales-tactic
Text version: https://stenobird.com/podcast/defense-in-depth-427616/why-overpromising-is-a-dangerous-sales-tactic.md
Podcast: [Defense in Depth](https://stenobird.com/podcast/defense-in-depth-427616)
Published: 2026-03-05T11:00:00+00:00
Episode link: https://defenseindepth.libsyn.com/why-overpromising-is-a-dangerous-sales-tactic
Audio file: https://traffic.libsyn.com/secure/defenseindepth/Defense_in_Depth_03-05-26.mp3?dest-id=1020683
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JSON: https://stenobird.com/v1/public/podcasts/defense-in-depth-427616/episodes/why-overpromising-is-a-dangerous-sales-tactic
Duration seconds: 1711

## Resource

All links and images can be found on CISO Series . Check out this post , CISO, Upwind Security, for the discussion that is the basis of our conversation on this week's episode co-hosted by me, David Spark , the producer of CISO Series , and Geoff Belknap , CISO, LinkedIn . Joining us is Octavia Howell , vp and CISO, Equifax Canada . In this episode: Beyond the quota The hard truth beats the polished bluff Paying for someone else's mistakes Reducing friction, increasing trust Huge thanks to our sponsor, ThreatLocker ThreatLocker takes a deny-by-default approach to endpoint security — controlling what applications can run, what can access data, and what can elevate privileges. Used by organizations that want to reduce attack surface without relying on detection alone. Learn more at threatlocker.com/ciso .

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## Transcript

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