# District isn’t even 2% of Eternal’s business. But it’s enough to rattle Bookmyshow

Page: https://stenobird.com/podcast/daybreak-5886514/district-isn-t-even-2-of-eternal-s-business-but-it-s-enough-to-rattle-bookmyshow
Text version: https://stenobird.com/podcast/daybreak-5886514/district-isn-t-even-2-of-eternal-s-business-but-it-s-enough-to-rattle-bookmyshow.md
Podcast: [Daybreak](https://stenobird.com/podcast/daybreak-5886514)
Published: 2026-05-24T20:30:00+00:00
Episode link: https://share.transistor.fm/s/ed1f6a2e
Audio file: https://media.transistor.fm/ed1f6a2e/7f0c7cd2.mp3
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Duration seconds: 697

## Resource

Bookmyshow has spent two decades building India's live events business. It organised Coldplay's India tour, controls 70% of online movie ticketing, and has long-term exclusive deals with nearly every major multiplex chain. Then Zomato launched District in August 2024. In its first full year, it quadrupled revenue, edged past Bookmyshow on app downloads, and became the exclusive ticketing partner for half the IPL. It's still losing money. Eternal doesn't seem to mind. Because District isn't trying to beat Bookmyshow at its own game. It's building a different one entirely. Tune in. Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

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