# Bollywood invented the studio model, then abandoned it. Reliance brought it back — on steroids

Page: https://stenobird.com/podcast/daybreak-5886514/bollywood-invented-the-studio-model-then-abandoned-it-reliance-brought-it-back-on-steroids
Text version: https://stenobird.com/podcast/daybreak-5886514/bollywood-invented-the-studio-model-then-abandoned-it-reliance-brought-it-back-on-steroids.md
Podcast: [Daybreak](https://stenobird.com/podcast/daybreak-5886514)
Published: 2026-05-14T20:30:00+00:00
Episode link: https://share.transistor.fm/s/58b02583
Audio file: https://media.transistor.fm/58b02583/ccacaccf.mp3
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Duration seconds: 624

## Resource

Jio Studios is now the largest production house in India by revenue, catalogue, and box-office share. It got there fast. Stree 2, Laapataa Ladies, Dhurandhar, all Jio. The Dhurandhar franchise alone is closing in on Rs 3,000 crore worldwide. Meanwhile, Dharma, Excel, Maddock, and Bhansali have all sold significant stakes just to stay in the game. Jio simply does not need to. It has Reliance's telecom network, streaming platform, and marketing muscle all working together. The studio model that Bollywood once abandoned is back. But can Jio can build an identity to go with it? Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

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