# Ep. 180 Andrew Urda, Vice President of Strategic Marketing of LS ELECTRIC America | Data Center Go-to-Market Podcast

Page: https://stenobird.com/podcast/data-center-go-to-market-podcast-6941968/ep-180-andrew-urda-vice-president-of-strategic-marketing-of-ls-electric-america-data-center-go-to-market-podcast
Text version: https://stenobird.com/podcast/data-center-go-to-market-podcast-6941968/ep-180-andrew-urda-vice-president-of-strategic-marketing-of-ls-electric-america-data-center-go-to-market-podcast.md
Podcast: [Data Center Go-to-Market Podcast](https://stenobird.com/podcast/data-center-go-to-market-podcast-6941968)
Published: 2026-05-19T10:00:00+00:00
Episode link: https://www.dcsmi.com/podcast/andrew-urda-vice-president-of-strategic-marketing-of-ls-electric-america-data-center-go-to-market-podcast
Audio file: https://media.transistor.fm/e26dc06a/294030b4.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/data-center-go-to-market-podcast-6941968/episodes/ep-180-andrew-urda-vice-president-of-strategic-marketing-of-ls-electric-america-data-center-go-to-market-podcast
Duration seconds: 2918

## Resource

https://www.dcsmi.com/briefing Subscribe to the Data Center GTM Briefing In episode 180 of the Data Center Go-to-Market Podcast, you’ll learn how AI-driven tools are reshaping data‑center go‑to‑market playbooks, why DC power and Nvidia’s high‑density racks are forcing new choices for power distribution and cooling, how LS Electric is prototyping solid‑state transformers, DC breakers, and microgrid use cases, and which GTM moves (quality leads, speed‑to‑lead, targeted regional events, and education resources) actually help sales win complex, committee‑driven deals 🎧⚡🏭🤖🌱 Ep. 180 Andrew Urda, Vice President of Strategic Marketing of LS ELECTRIC America | Data Center Go-to-Market Podcast 0:00 Coming up In this episode of the Data Center Go-to-Market Podcast 0:54 Introducing Andrew Urda, Vice President of Strategic Marketing at LS ELECTRIC America 1:18 Biggest Data Center Power GTM Struggles 5:25 How High-Density AI Workloads Changed Your Data Center Power Strategy 8:28 Data Center AC vs. DC Power and the Role of Buyer Education 22:52 Subscribe to the Data Center GTM Briefing 23:49 Your Favorite Data Center GTM Lesson Learned 31:02 What Data Center Sales Teams Consistently Misunderstand About Buyers 34:10 The Challenge of Reaching Data Center Decision Makers 39:04 The Future of Data Center Marketing Leaders and the Data Center Power Industry 46:12 Andrew Urda (Connect with on LinkedIn) and LS ELECTRIC America (Follow on LinkedIn and Website) 47:40 Subscribe to the Data Center GTM Briefing #ai #andrewurda #cloudservices #colocation #criticalfacilities #datacentergtm #datacenterindustry #datacentermarketing #datacenters #datacentersales #datacentersolutions #dcg2m #dcsmi #dcinfrastructure #digitalinfrastructure #edge #energy #hyperscale #joshuafeinberg #lselectric #microgrids…

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/data-center-go-to-market-podcast-6941968/episodes/ep-180-andrew-urda-vice-president-of-strategic-marketing-of-ls-electric-america-data-center-go-to-market-podcast/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/data-center-go-to-market-podcast-6941968/ep-180-andrew-urda-vice-president-of-strategic-marketing-of-ls-electric-america-data-center-go-to-market-podcast.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.