# What Actually Moves People: The Science of Influence | JonRobert Tartaglione

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Text version: https://stenobird.com/podcast/conversations-with-sekani-7811756/what-actually-moves-people-the-science-of-influence-jonrobert-tartaglione.md
Podcast: [Conversations with Sekani](https://stenobird.com/podcast/conversations-with-sekani-7811756)
Published: 2026-09-03T20:43:34+00:00
Episode link: https://podcasters.spotify.com/pod/show/joyokolobi/episodes/What-Actually-Moves-People-The-Science-of-Influence--JonRobert-Tartaglione-e3o7le0
Audio file: https://anchor.fm/s/10c92455c/podcast/play/125080448/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-2%2F431019908-44100-2-26068eb04036c.mp3
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JSON: https://stenobird.com/v1/public/podcasts/conversations-with-sekani-7811756/episodes/what-actually-moves-people-the-science-of-influence-jonrobert-tartaglione
Duration seconds: 2587

## Resource

Jon (John Robert Tartaglione) is a psychologist and behavioral scientist, and the founder and CEO of Influence 51. He is a globally recognized expert on influence, persuasion, and strategic communication, helping organizations understand what actually drives human behavior and decision-making. With academic training spanning psychology, behavioral economics, and neuroscience, he has dedicated over a decade to answering one core question: What moves people? Today he works with leaders, companies, and institutions around the world to translate complex science into practical strategies that change how people think, act, and choose. In this insightful conversation, Jon shares: • What first sparked his curiosity about human behavior in his 20s • Why online arguments rarely change minds • The biggest misconception about persuasion • The five principles of influence • Why the human brain is not a computer • How to create the conditions for real attitude change If you’re in your 20s navigating conversations, leadership, relationships, or wanting to understand why people (including yourself) think and decide the way they do, this episode offers clear, science-backed insight. Timestamps below ⬇️ #Influence #Persuasion #BehavioralScience #ConversationsWithSekani Connect with JonRobert Tartaglione Website: https://www.influence51.com/ LinkedIn: https://www.linkedin.com/in/jonrobert-tartaglione-ph-d-21b26770/ If conversations with Sekani sparks something in you, do well to share to someone who you think might need this. Subscribe so you don’t miss new episodes. If you have a minute leaving a review helps more people discover these everyday unique voices and the insight they carry. Your support means the world. Want to be a guest on Conversation with Sekani? Send a message to Joy ht…

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## Transcript

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