# Episode 114 – The Growth Rocketship: Using AI and Human Expertise to Build Tomorrow's Leading Brands With A-Frame

Page: https://stenobird.com/podcast/connected-with-latham-195761/episode-114-the-growth-rocketship-using-ai-and-human-expertise-to-build-tomorrow-s-leading-brands-with-a-frame
Text version: https://stenobird.com/podcast/connected-with-latham-195761/episode-114-the-growth-rocketship-using-ai-and-human-expertise-to-build-tomorrow-s-leading-brands-with-a-frame.md
Podcast: [Connected With Latham](https://stenobird.com/podcast/connected-with-latham-195761)
Published: 2026-04-23T20:35:00+00:00
Episode link: https://connectedwithlatham.libsyn.com/episode-114-the-growth-rocketship-using-ai-and-human-expertise-to-build-tomorrows-leading-brands-with-a-frame
Audio file: https://traffic.libsyn.com/secure/connectedwithlatham/202604-Pod_TGR_AFrame-V1.mp3?dest-id=2150828
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JSON: https://stenobird.com/v1/public/podcasts/connected-with-latham-195761/episodes/episode-114-the-growth-rocketship-using-ai-and-human-expertise-to-build-tomorrow-s-leading-brands-with-a-frame
Duration seconds: 3375

## Resource

A-Frame Brands identifies emerging signals in culture, consumer behavior, and category white space — then moves fast to bring the right products to shelf. They work two ways: co-creating private-label and exclusive product lines with the world's leading retailers, building a portfolio of standalone brands with world-class talent partners across beauty, personal care, fragrance, home care, and pet care. In this episode of Connected With Latham , Haim Zaltzman , Global Vice Chair of Latham's Emerging Companies & Growth Practice, sits down with A-Frame's Founder and CEO, Ari Bloom, to discuss A-Frame's business model, how the company has evolved, and what draws retailers and talent partners to A-Frame. This podcast is provided as a service of Latham & Watkins LLP. Listening to this podcast does not create an attorney client relationship between you and Latham & Watkins LLP, and you should not send confidential information to Latham & Watkins LLP. While we make every effort to assure that the content of this podcast is accurate, comprehensive, and current, we do not warrant or guarantee any of those things and you may not rely on this podcast as a substitute for legal research and/or consulting a qualified attorney. Listening to this podcast is not a substitute for engaging a lawyer to advise on your individual needs. Should you require legal advice on the issues covered in this podcast, please consult a qualified attorney. Under New York's Code of Professional Responsibility, portions of this communication contain attorney advertising. Prior results do not guarantee a similar outcome. Results depend upon a variety of factors unique to each representation. Please direct all inquiries regarding the conduct of Latham and Watkins attorneys under New York's Disciplinary Rules…

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