# You Have to Be Bad Before You Can Be Good

Page: https://stenobird.com/podcast/communicast-a-communication-skills-podcast-4432989/you-have-to-be-bad-before-you-can-be-good
Text version: https://stenobird.com/podcast/communicast-a-communication-skills-podcast-4432989/you-have-to-be-bad-before-you-can-be-good.md
Podcast: [Communicast: A Communication Skills Podcast](https://stenobird.com/podcast/communicast-a-communication-skills-podcast-4432989)
Published: 2025-11-18T10:00:00+00:00
Episode link: https://communicast.simplecast.com/episodes/you-have-to-be-bad-before-you-can-be-good-makVxLjQ
Audio file: https://dts.podtrac.com/redirect.mp3/cdn.simplecast.com/audio/69c845e0-35a5-467c-8990-b89e42340434/episodes/5a28a012-59ee-44a1-88d1-d1ddfaabfe6b/audio/499c8719-5880-423f-9b2d-9436571a4727/default_tc.mp3?aid=rss_feed&feed=MvLPjJO9
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JSON: https://stenobird.com/v1/public/podcasts/communicast-a-communication-skills-podcast-4432989/episodes/you-have-to-be-bad-before-you-can-be-good
Duration seconds: 2196

## Resource

Today, I’m joined by Jared Greer, a business coach, leadership expert, and operational leader with a unique path from sales to private equity. In this episode, Jared shares how communication became the throughline in his career—from waiting tables and knocking on doors to coaching executives and guiding companies through change. We delve into why empathy is underrated in business, how simplifying your message increases impact, and the four-step framework he uses to persuade with clarity and confidence. Let’s dive in.

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## Transcript

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