# 198. How To Launch A Beauty Brand with David Feuerstein

Page: https://stenobird.com/podcast/commerce-untold-6726169/198-how-to-launch-a-beauty-brand-with-david-feuerstein
Text version: https://stenobird.com/podcast/commerce-untold-6726169/198-how-to-launch-a-beauty-brand-with-david-feuerstein.md
Podcast: [Commerce Untold](https://stenobird.com/podcast/commerce-untold-6726169)
Published: 2026-02-06T13:00:00+00:00
Episode link: https://vimmi.net/mastering-ecommerce-marketing/198-how-to-launch-a-beauty-brand-with-david-feuerstein
Audio file: https://episodes.captivate.fm/episode/3ea96593-ce57-4bdf-bb1b-5a40b1b0f212.mp3
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JSON: https://stenobird.com/v1/public/podcasts/commerce-untold-6726169/episodes/198-how-to-launch-a-beauty-brand-with-david-feuerstein
Duration seconds: 1775

## Resource

On this episode of Mastering eCommerce Marketing, Eitan Koter welcomes David Feuerstein, Founder and CBO of CREATOR, a company rethinking how beauty brands are made. David shares how CREATOR makes it possible for creators, influencers, and DTC brands to launch real beauty products without massive upfront inventory or long development cycles. What used to take months and large checks can now start with small runs that grow based on demand. Eitan and David talk through why beauty has lagged behind apparel when it comes to on-demand production, and what changes when manufacturing, storefronts, and sales data are finally connected. David explains how this approach helps brands avoid overstocking, missed sales, and cash tied up in warehouses. They also cover how AI supports better forecasting, smoother production planning, and smarter marketing decisions, especially when campaigns take off faster than expected. Along the way, David shares stories from working with creators and DTC brands that started with a few hundred units and scaled to tens of thousands, all without switching factories or rebuilding their supply chain. If you’re thinking about launching a beauty brand, expanding an existing one, or just want to understand how creators are moving beyond affiliate links into real ownership, this episode sets the stage. Website: https://www.vimmi.net   Email us: info@vimmi.net   Podcast website: https://vimmi.net/mastering-ecommerce-marketing/   Talk to us on Social: Eitan Koter’s LinkedIn | Vimmi LinkedIn | YouTube   Guest: David Feuerstein, Founder & CBO at Cre8or David Feuerstein’s LinkedIn | Cre8or Watch the full Youtube video here: https://youtu.be/3ButC4BxbGM Takeaways: Launching beauty products is complex due to compliance, formulation, and ma…

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## Transcript

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