# Lisa Reid: Amplifying Western Voices

Page: https://stenobird.com/podcast/colorado-leadership-stories-6604006/lisa-reid-amplifying-western-voices
Text version: https://stenobird.com/podcast/colorado-leadership-stories-6604006/lisa-reid-amplifying-western-voices.md
Podcast: [Colorado Leadership Stories](https://stenobird.com/podcast/colorado-leadership-stories-6604006)
Published: 2026-01-22T16:00:00+00:00
Episode link: https://pdst.fm/e/rss.art19.com/episodes/c0f0211d-18dd-488e-aa00-a653ae30f519.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
Audio file: https://pdst.fm/e/rss.art19.com/episodes/c0f0211d-18dd-488e-aa00-a653ae30f519.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
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JSON: https://stenobird.com/v1/public/podcasts/colorado-leadership-stories-6604006/episodes/lisa-reid-amplifying-western-voices
Duration seconds: 1739

## Resource

In today’s episode, hear 2010 Scholar  Lisa Reid’s  inspiring story of creativity, courage, and community impact. From Brighton, Lisa co-founded  The Showtimes , a national livestock magazine, with her siblings as a teenager after seeing a need for more representative storytelling in Western agriculture.  Lisa gives advice to other entrepreneurs and shows how business can be a force for good, emphasizing that values-based leadership and perseverance are the tools to build a lasting, uplifting enterprise.  What started as a 32-page local publication has grown into a respected nationwide media and marketing company celebrating people, place, and purpose in agriculture. Now, Lisa's work helps a nationwide audience understand ag through the authentic voices of agriculturalists and industry leaders. Listen on   Apple Podcasts  |  Spotify  |  Amazon Music  |  Pandora  or wherever you get podcasts! Colorado Leadership Stories  is a podcast presented by  Boettcher Foundation Follow us on  Instagram ,  LinkedIn   and  Facebook See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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## Transcript

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