# Are We Entering a New Age of Creativity with the Help of AI? Page: https://stenobird.com/podcast/cold-call-634317/are-we-entering-a-new-age-of-creativity-with-the-help-of-ai Text version: https://stenobird.com/podcast/cold-call-634317/are-we-entering-a-new-age-of-creativity-with-the-help-of-ai.md Podcast: [Cold Call](https://stenobird.com/podcast/cold-call-634317) Published: 2026-07-07T13:07:46+00:00 Episode link: https://hbr.org/podcast/2026/07/are-we-entering-a-new-age-of-creativity-with-the-help-of-ai Audio file: https://audio.hbr.org/cold-call/20260702093609-AreWeEnteringaNewAgeofCreativitywiththeHelpofAI_.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/cold-call-634317/episodes/are-we-entering-a-new-age-of-creativity-with-the-help-of-ai Duration seconds: 1788 ## Resource In March 2024, The Atlantic announced a strategic content and product partnership with artificial intelligence giant OpenAI. OpenAI would license The Atlantic’s content to train its models and respond to user queries, while The Atlantic would receive a fee, privileged access to OpenAI’s technology, and “premium” positioning within the tech giant. The Atlantic’s journalists, however, were incensed, concerned that partnering with OpenAI was “a devil’s bargain.” Laurene Powell Jobs, the billionaire owner of The Atlantic, had to consider what was in the magazine’s best financial interest and what impact a continued partnership could have on the magazine’s journalism—and more broadly on the ideas landscape as a whole. Was Jobs undermining The Atlantic’s reputation, or was she bringing a new business model to bear on an industry facing major headwinds? Harvard Business School Professor Caroline Elkins joins host Brian Kenny to discuss the case, “The Atlantic and OpenAI.” They explore the question, “Is AI creative?” and how the answer affects not only journalism as we know it, but considerations for whether we can harness AI to enter an age of increased creativity for humankind. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/cold-call-634317/episodes/are-we-entering-a-new-age-of-creativity-with-the-help-of-ai/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/cold-call-634317/are-we-entering-a-new-age-of-creativity-with-the-help-of-ai.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.