# Julian Liniger: The Surprising Truth About Who's Buying Bitcoin

Page: https://stenobird.com/podcast/coin-stories-with-natalie-brunell-3903411/julian-liniger-the-surprising-truth-about-who-s-buying-bitcoin
Text version: https://stenobird.com/podcast/coin-stories-with-natalie-brunell-3903411/julian-liniger-the-surprising-truth-about-who-s-buying-bitcoin.md
Podcast: [Coin Stories with Natalie Brunell](https://stenobird.com/podcast/coin-stories-with-natalie-brunell-3903411)
Published: 2026-07-14T15:12:00+00:00
Episode link: https://coinstories.libsyn.com/julian-liniger-the-surprising-truth-about-whos-buying-bitcoin
Audio file: https://traffic.libsyn.com/secure/coinstories/526_Julian_Liniger_Full_Interview.mp3?dest-id=2813255
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JSON: https://stenobird.com/v1/public/podcasts/coin-stories-with-natalie-brunell-3903411/episodes/julian-liniger-the-surprising-truth-about-who-s-buying-bitcoin
Duration seconds: 1943

## Resource

Who's really buying Bitcoin right now -- and why aren't more people paying attention? This week on Coin Stories, Natalie sits down with Julian Liniger, co-founder and CEO of Relai, Europe's leading Bitcoin-only exchange, live at BTC Prague. After onboarding more than 100,000 Europeans to Bitcoin, Julian has a rare, ground-level view of who's actually buying — and it's not who you'd expect. He shares what his data reveals about everyday people turning to Bitcoin, why European savers feel squeezed, why retail interest has gone quiet, and where he thinks the price goes from here. We discuss: The surprising kind of person quietly buying the most Bitcoin in Europe The one thing that always brings retail buyers rushing back Why Julian thinks the worst is behind us in this bear market— and how high he sees Bitcoin going next The mindset that keeps people "too late" to Bitcoin, over and over Julian's plan to turn a Bitcoin app into a billion-dollar public company ---- Order Natalie's new book "Bitcoin is For Everyone," a simple introduction to Bitcoin and what's broken in our current financial system: https://amzn.to/3WzFzfU ---- Speed is my go-to Bitcoin Lightning wallet! Send, receive, or swap stablecoins and digital gold into Bitcoin in one app. Run a business? Speed powers Bitcoin payments for Steak 'n Shake, and it can do the same for you. Download at https://speed.app/natalie and use code COINSTORIES10 for 5,000 free sats after your first transaction. ---- Ledn is the global leader in Bitcoin-backed loans, issuing over $10 billion in loans since 2018, and they were the first to offer proof of reserves. With Ledn, you get custody loans, no credit checks, no monthly payments, and more. Get .25% off your first loan, learn more at https://www.Ledn.io/natalie ---- Abundant Mi…

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