# 231 | Avoid these mistakes when starting a coffee roasting business

Page: https://stenobird.com/podcast/coffee-roaster-warm-up-sessions-4776439/231-avoid-these-mistakes-when-starting-a-coffee-roasting-business
Text version: https://stenobird.com/podcast/coffee-roaster-warm-up-sessions-4776439/231-avoid-these-mistakes-when-starting-a-coffee-roasting-business.md
Podcast: [Coffee Roaster Warm Up Sessions](https://stenobird.com/podcast/coffee-roaster-warm-up-sessions-4776439)
Published: 2026-03-07T14:30:00+00:00
Episode link: https://podcasters.spotify.com/pod/show/mirror-coffee-roasters/episodes/231--Avoid-these-mistakes-when-starting-a-coffee-roasting-business-e3g2ko1
Audio file: https://anchor.fm/s/5928842c/podcast/play/116527297/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-2-7%2F419474813-44100-2-e5c5761f484aa.mp3
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JSON: https://stenobird.com/v1/public/podcasts/coffee-roaster-warm-up-sessions-4776439/episodes/231-avoid-these-mistakes-when-starting-a-coffee-roasting-business
Duration seconds: 2094

## Resource

We've made a lot of mistakes in our coffee roasting journey that we had to learn the hard way. Mistakes are inevitable when you're trying to build something you've never built before. In this episode, we reflect back on the early years of starting Mirror and talk about the 3 things we wish we did differently that would push us forward much faster.Pick up our coffee here: https://mirrorcoffeeroasters.com/ Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/ Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA

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## Transcript

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