# How Do I Define My Personal Brand at Work?

Page: https://stenobird.com/podcast/coaching-real-leaders-1370277/how-do-i-define-my-personal-brand-at-work
Text version: https://stenobird.com/podcast/coaching-real-leaders-1370277/how-do-i-define-my-personal-brand-at-work.md
Podcast: [Coaching Real Leaders](https://stenobird.com/podcast/coaching-real-leaders-1370277)
Published: 2025-04-21T13:02:51+00:00
Episode link: https://hbr.org/podcast/2025/04/how-do-i-define-my-personal-brand-at-work
Audio file: https://s.gum.fm/s-692601b2b58656bad577ef08/pscrb.fm/rss/p/rss.art19.com/episodes/9912077c-6557-46f2-b916-adc903ec4112.mp3?rss_browser=BAhJIg9GZWVkQnVybmVyBjoGRVQ%3D--1349f61597e261c82b72aa63507666dd2bce579d
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JSON: https://stenobird.com/v1/public/podcasts/coaching-real-leaders-1370277/episodes/how-do-i-define-my-personal-brand-at-work
Duration seconds: 2892

## Resource

He’s a seasoned business professional who’s worked at a number of companies with the aspiration of becoming a senior executive. But while he knows he adds value, he feels stuck in individual contributor roles. Host Muriel Wilkins coaches him through understanding what stands in his way, articulating what he wants, and redefining his personal brand at work. Further reading: A New Approach to Building Your Personal Brand How to Build Your Personal Brand at Work The New Rules of Executive Presence The Essentials: Executive Presence See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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## Transcript

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