Episode
When You Need More Than a Coach: Hiring a Consultant for Your Coaching Business Rationale: Practical, searchable, clear.
- Published
- Jun 3, 2026
- Duration seconds
- 868
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Summary
There's a pattern worth naming. Coaches who are struggling with their business almost always assume the problem is in the coaching. They need better skills, a different certification, and more training. So they hire another coach. The business keeps struggling. In this episode of The Coaching Clinic, John and Angie dig into why the problems most coaches and speakers face are business problems, not delivery problems, and why the people who are hardest to help are often the ones who can't see that from where they're standing. John shares his own experience hiring consultants and ongoing mentors to address specific business outcomes, and why he sees a clear distinction between coaching, mentoring and consulting as different tools for different purposes. What you'll take away from this episode: Why coaches default to improving their craft when the real problem is in the business structure How being "in the game" makes it nearly impossible to see where you're going wrong What to look for in a business consultant, and how to de-risk the investment Why AI flattery is not a substitute for someone who actually knows what they're talking about The difference between coaching, mentoring and consulting, and when each one is the right fit Why even experienced practitioners reach a point where external perspective becomes essential What track record and outcome-specific guarantees should look like before you hire anyone Whether you're just starting out, years into your coaching practice, or wondering why growth has plateaued despite strong client work, this episode is worth your time. Chapters: 0:00 - Introduction to Business Coaching 0:16 - John's Experience with Consultants 0:49 - Angie's Perspective on Coaching 4:00 - Challenges in Transitioning Industries 7:50 - The Importance o…