# 202: This Simple Strategy Can Grow Your Downloads with Your Existing Audience Page: https://stenobird.com/podcast/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994/202-this-simple-strategy-can-grow-your-downloads-with-your-existing-audience Text version: https://stenobird.com/podcast/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994/202-this-simple-strategy-can-grow-your-downloads-with-your-existing-audience.md Podcast: [Clocking In with Haylee Gaffin - Podcast about Podcasting for Podcasters](https://stenobird.com/podcast/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994) Published: 2026-02-10T11:00:00+00:00 Episode link: https://shows.acast.com/clocking-in-with-haylee-gaffin/episodes/202-this-simple-strategy-can-grow-your-downloads-with-your-e Audio file: https://sphinx.acast.com/p/open/s/6031a3582e66d963c6fa1cf9/e/69754cff6c5100c2bb2a74bc/media.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994/episodes/202-this-simple-strategy-can-grow-your-downloads-with-your-existing-audience Duration seconds: 514 ## Resource Your best content doesn’t have an expiration date—so why let it sit dormant in your feed? Today, I’m breaking down a super simple strategy for increasing downloads on your older content through your existing audience. We’ll walk through how to reference older episodes in a way that adds value, feels natural, and guides listeners without overwhelming them. Plus, I’m giving you a plug-and-play formula for how to do it and examples you can steal. Clocking In with Haylee Gaffin is produced by Gaffin Creative , a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com , plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  The simple strategy for growing downloads on old episodes (1:38) The formula for mentioning an old episode (2:25) Creating compilation content from old episodes (4:48) Practical advice for sharing old episodes (5:52) Mentioned in this Episode: Episode 143: Can Your Podcast Generate You Revenue? [Becoming a Paid Podcaster] Episode 194: Reflecting on 2025 Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Review the Transcript: https://share.descript.com/view/mBU5XeyNH88 Podcasting for Business Program is now taking applications! If you're looking to generate more money from your podcast in your business this year, I'm here to help. This program teaches you how to better leverage your podcast for your business through strategic alignment, authorioty building, and client conversion. Come join us for this 8 week program starting in just a few weeks. Don't forget: applications close on June 10th! Apply now at gaffincreative.com/coaching >> Hosted on Acast. See acast.co… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994/episodes/202-this-simple-strategy-can-grow-your-downloads-with-your-existing-audience/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994/202-this-simple-strategy-can-grow-your-downloads-with-your-existing-audience.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.