# 195: Behind The Curtain: How I Use My Podcast to Run My Own Business

Page: https://stenobird.com/podcast/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994/195-behind-the-curtain-how-i-use-my-podcast-to-run-my-own-business
Text version: https://stenobird.com/podcast/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994/195-behind-the-curtain-how-i-use-my-podcast-to-run-my-own-business.md
Podcast: [Clocking In with Haylee Gaffin - Podcast about Podcasting for Podcasters](https://stenobird.com/podcast/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994)
Published: 2025-12-09T11:00:00+00:00
Episode link: https://shows.acast.com/clocking-in-with-haylee-gaffin/episodes/195-behind-the-curtain-how-i-use-my-podcast-to-run-my-own-bu
Audio file: https://sphinx.acast.com/p/open/s/6031a3582e66d963c6fa1cf9/e/69303bc89e440640365ddfc1/media.mp3
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JSON: https://stenobird.com/v1/public/podcasts/clocking-in-with-haylee-gaffin-podcast-about-podcasting-for-podcasters-3633994/episodes/195-behind-the-curtain-how-i-use-my-podcast-to-run-my-own-business
Duration seconds: 564

## Resource

Can your podcast be more than just content? In today’s episode, we’re taking a look behind the curtain into how I’ve turned my podcast into one of my business’s most valuable assets. I’m sharing not only how my podcast is central to my marketing ecosystem, but also how I use it to reach my business goals and dreams.  Clocking In with Haylee Gaffin is produced by Gaffin Creative , a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com , plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  My podcast as the center of my marketing ecosystem (1:22) Using my podcast as a testing ground (3:21) Shaping my thought leadership through the podcast (5:47) Your podcast can be so much more than content (7:42) Connect with Haylee: Gaffin Creative: gaffincreative.com Instagram: instagram.com/hayleegaffin Soundboard Society: gaffincreative.com/soundboard Review the Transcript : https://share.descript.com/view/ukHxqCGxpig Podcasting for Business Program is now taking applications! If you're looking to generate more money from your podcast in your business this year, I'm here to help. This program teaches you how to better leverage your podcast for your business through strategic alignment, authorioty building, and client conversion. Come join us for this 8 week program starting in just a few weeks. Don't forget: applications close on June 10th! Apply now at gaffincreative.com/coaching >> Hosted on Acast. See acast.com/privacy for more information.

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## Transcript

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