# 42: Why Good Writing Won't Sell Your Christmas Script🌟

Page: https://stenobird.com/podcast/christmas-movie-screenwriter-6598945/42-why-good-writing-won-t-sell-your-christmas-script
Text version: https://stenobird.com/podcast/christmas-movie-screenwriter-6598945/42-why-good-writing-won-t-sell-your-christmas-script.md
Podcast: [Christmas Movie Screenwriter](https://stenobird.com/podcast/christmas-movie-screenwriter-6598945)
Published: 2026-05-20T01:37:00+00:00
Episode link: https://christmasmoviescreenwriter.com/42-why-good-writing-wont-sell-your-christmas-script
Audio file: https://traffic.libsyn.com/secure/9523fe73-4214-4afb-b900-f76cc4c507dc/42_Why_Good_Writing_Wont_Sell_Your_Christmas_Script.mp3?dest-id=4118004
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JSON: https://stenobird.com/v1/public/podcasts/christmas-movie-screenwriter-6598945/episodes/42-why-good-writing-won-t-sell-your-christmas-script
Duration seconds: 2363

## Resource

Former MarVista exec turned writer Justine Wentzell Chang explains why market fit, budget, and buyer mandates often wins out over "great writing" in Christmas TV movies — and how to shape your holiday scripts so they actually get bought and made. Youtube: https://youtu.be/4i5w8lh7-cQ Podcast: https://christmasmoviescreenwriter.com/ 42-why-good-writing-wont-sell-your-christmas-script The Christmas Movie Screenwriter Podcast – Episode 42 Guest Justine Chang – Writer / Producer Show Notes HOST: Caryn McCann Website: https://christmasmoviescreenwriter.com Facebook: https://www.facebook.com/ChristmasMovieScreenwriter LinkedIn: https://www.linkedin.com/in/caryn-mccann-5718058/ YouTube: https://www.youtube.com/@ChristmasMovieScreenwriter Buy Me A Coffee: https://buymeacoffee.com/christmasmovie X: https://twitter.com/MerryScriptmas My author website: https://www.carynmccann.com/ GUEST: Justine Wentzell-Chang Website: https://www.redballoonstation.com IMDB: https://www.imdb.com/name/nm7519079/?ref_=fn_t_1 Linked: https://www.linkedin.com/in/j-isforjawesome/ Substack: https://substack.com/@justinechang

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## Transcript

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