# “Your Data Is Dirty!” How Bad Data is Cannibalizing Your AI Strategy (+ How to Fix It) | Brian Abrams, VP of Data and AI at CDK Global

Page: https://stenobird.com/podcast/car-dealership-guy-podcast-6241497/your-data-is-dirty-how-bad-data-is-cannibalizing-your-ai-strategy-how-to-fix-it-brian-abrams-vp-of-data-and-ai-at-cdk-global
Text version: https://stenobird.com/podcast/car-dealership-guy-podcast-6241497/your-data-is-dirty-how-bad-data-is-cannibalizing-your-ai-strategy-how-to-fix-it-brian-abrams-vp-of-data-and-ai-at-cdk-global.md
Podcast: [Car Dealership Guy Podcast](https://stenobird.com/podcast/car-dealership-guy-podcast-6241497)
Published: 2026-05-07T09:05:00+00:00
Episode link: https://chrt.fm/track/C6AG88/traffic.megaphone.fm/CREUR4331348669.mp3
Audio file: https://chrt.fm/track/C6AG88/traffic.megaphone.fm/CREUR4331348669.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/car-dealership-guy-podcast-6241497/episodes/your-data-is-dirty-how-bad-data-is-cannibalizing-your-ai-strategy-how-to-fix-it-brian-abrams-vp-of-data-and-ai-at-cdk-global
Duration seconds: 1841

## Resource

Today, I'm joined by Brian Abrams, VP of Data and AI at CDK Global, to discuss the critical shift from viewing AI as a "tool" to an operational strategy that prevents massive profit leakage. Brian explains why nearly 60% of dealer data is currently "dirty," how consumer AI agents are already calling stores to negotiate deals, and why a unified customer profile is now the only way to protect your margins. This episode is brought to you by: 1. Podium - The AI platform trusted by one in three dealerships. Podium helps dealers consolidate sales, service, messaging, and voice into one connected system that actually runs the work. If your AI isn’t driving real outcomes, it’s time to take a closer look @ here. 2. Veramatic - Meet Veramatic: the accuracy layer your DMS never built. Get clean, consistent, trusted accounting data, normalized before it hits the GL, automatically. Learn more @ here. 3. CDK Global - Dealership challenges are constantly evolving—your technology should too. The CDK Dealership Xperience Platform unifies your operations with AI-driven tools built to grow with you. Visit @ here. Check out Car Dealership Guy’s stuff: For dealers: CDG Circles ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cdgcircles.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Dealership recruiting ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgrecruiting.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Fix your dealership’s social media ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.trynomad.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/car-dealership-guy-podcast-6241497/episodes/your-data-is-dirty-how-bad-data-is-cannibalizing-your-ai-strategy-how-to-fix-it-brian-abrams-vp-of-data-and-ai-at-cdk-global/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/car-dealership-guy-podcast-6241497/your-data-is-dirty-how-bad-data-is-cannibalizing-your-ai-strategy-how-to-fix-it-brian-abrams-vp-of-data-and-ai-at-cdk-global.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.