# De Beers Dilemma and How Botswana Can Win

Page: https://stenobird.com/podcast/cannabis-goldsmith-a-show-about-art-and-design-6571502/de-beers-dilemma-and-how-botswana-can-win
Text version: https://stenobird.com/podcast/cannabis-goldsmith-a-show-about-art-and-design-6571502/de-beers-dilemma-and-how-botswana-can-win.md
Podcast: [Cannabis Goldsmith - A Show About Art and Design](https://stenobird.com/podcast/cannabis-goldsmith-a-show-about-art-and-design-6571502)
Published: 2026-02-25T14:04:40+00:00
Episode link: https://podcasters.spotify.com/pod/show/cannabisgoldsmith/episodes/De-Beers-Dilemma-and-How-Botswana-Can-Win-e3fjflj
Audio file: https://anchor.fm/s/dad6ceac/podcast/play/116030579/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-25%2F418804254-44100-2-dddee64be691a.m4a
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Duration seconds: 1868

## Resource

De Beers is dropping in value and Botswana supplies 70% of their natural diamonds, which now aren’t selling. What should Botswana do? In today’s show I give President Boko unsolicited branding and marketing advice on what to do with De Beers and how to reposition Botswana as the prime recognized source of the finest and rarest large natural diamonds in the world. TRIBE – Custom Made Sterling Silver Trophy Belt Buckles and Jewelry – Product of Canada https://tribe.ca Send an email to alexd@cannabisgoldsmith.com to get on our mailing list or to order custom jewelry products from TRIBE. The Cannabis Goldsmith is an Art & Design podcast produced by TRIBE COMMUNICATIONS INC. in Ontario, Upper Canada. © and ℗ 2026 Alex Dordevic TRIBE is a registered trademark

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## Transcript

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