# Episode 59 - You're Too Early to Fail | Business Therapy™

Page: https://stenobird.com/podcast/business-therapy-with-jok-7032796/episode-59-you-re-too-early-to-fail-business-therapy
Text version: https://stenobird.com/podcast/business-therapy-with-jok-7032796/episode-59-you-re-too-early-to-fail-business-therapy.md
Podcast: [Business Therapy™ With Joké](https://stenobird.com/podcast/business-therapy-with-jok-7032796)
Published: 2026-07-10T14:00:00+00:00
Episode link: https://share.transistor.fm/s/85b4fb13
Audio file: https://media.transistor.fm/85b4fb13/0cd3079f.mp3
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JSON: https://stenobird.com/v1/public/podcasts/business-therapy-with-jok-7032796/episodes/episode-59-you-re-too-early-to-fail-business-therapy
Duration seconds: 752

## Resource

In today's episode, I'm talking about something I think every business owner experiences at some point: the quiet season. Those moments when enquiries slow down, engagement drops, and it's easy to wonder whether any of your work is making a difference. I begin with a quote from Eddie Murphy before the Academy Awards that has stayed with me for years: "It is always wonderful to win, but if I don't win, I am still Eddie in the morning." The more I reflected on those words, the more they stayed with me. They made me wonder how often I allow business results to shape the way I see myself. Maybe you've noticed that in your own journey too. I also share a personal story about a social media post that hardly anyone engaged with. At the time, I wondered if it had missed the mark. Months later, a realtor reached out to tell me she'd never forgotten that post. That one conversation turned into years of working together and referrals that I never could have predicted. It reminded me that some of the most meaningful moments in business happen long before we realise they're unfolding. This episode covers: ✅ Why a quiet season may not mean you're moving in the wrong direction ✅ What Eddie Murphy's story reminded me about identity ✅ Why low engagement rarely tells the whole story ✅ The difference between public metrics and real impact ✅ What I've noticed happens when we tie our worth to numbers ✅ Why continuing to show up can sometimes reveal more than immediate results ever could ✅ A few questions I find myself coming back to when business feels quiet ✅ Why I've come to believe our value isn't determined by applause I also spend some time talking about the pressure many of us feel to measure success through likes, views, followers and algorithms. The truth is, people often take in f…

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## Transcript

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