# Your Business Is 3 Decisions From Bankruptcy

Page: https://stenobird.com/podcast/business-roundtable-6744681/your-business-is-3-decisions-from-bankruptcy
Text version: https://stenobird.com/podcast/business-roundtable-6744681/your-business-is-3-decisions-from-bankruptcy.md
Podcast: [Business Roundtable](https://stenobird.com/podcast/business-roundtable-6744681)
Published: 2026-06-22T19:00:02+00:00
Episode link: https://www.spreaker.com/episode/your-business-is-3-decisions-from-bankruptcy--72507322
Audio file: https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/72507322/brp_20260430_tracy_holland.mp3
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JSON: https://stenobird.com/v1/public/podcasts/business-roundtable-6744681/episodes/your-business-is-3-decisions-from-bankruptcy
Duration seconds: 2927

## Resource

Your business is growing. That does not mean it is stable. For a lot of founders, growth quietly hides the problems that will break the company later, and you do not see it until it snaps. Tracy Holland is a founder, investor, and operator who took HatchBeauty Brands from zero to 100 million dollars, then built a live selling business to 27 million in two years and sold it. She now buys distressed companies and rebuilds them, and she has worked with more than three thousand entrepreneurs. In this conversation with David Carr she names founderitis and its symptoms, lays out the three decisions that put a business near bankruptcy, and explains why revenue can climb while the company gets weaker. Then it gets practical: why most founders built a job instead of a business, how to move from operator to owner, and the one skill worth more than any technical talent, going deep into your customer's pain until you can describe it better than they can. You will walk away knowing what to look at first, and why if it is a money issue, it is not really an issue. Connect with Tracy Holland on LinkedIn: https://www.linkedin.com/in/tracyholland Tracy on Instagram: search Tracy M. Holland Become a supporter of this podcast: https://www.spreaker.com/podcast/business-roundtable--6049255/support . Connect with Steward Your Business: Book a Leadership Clarity Call: https://calendar.stewardyourbusiness.com/cc Call: +1 909.404.9865 Website: https://stewardyourbusiness.com LinkedIn: https://www.linkedin.com/in/davidwcarr Watch more episodes and subscribe on YouTube: https://www.youtube.com/@steward_your_business

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## Transcript

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