# 128. Building a Cult-Favorite Ice Cream Brand with Holy Cow’s Founder Mike Schifino

Page: https://stenobird.com/podcast/business-muscle-6592864/128-building-a-cult-favorite-ice-cream-brand-with-holy-cow-s-founder-mike-schifino
Text version: https://stenobird.com/podcast/business-muscle-6592864/128-building-a-cult-favorite-ice-cream-brand-with-holy-cow-s-founder-mike-schifino.md
Podcast: [Business Muscle](https://stenobird.com/podcast/business-muscle-6592864)
Published: 2025-12-22T08:30:00+00:00
Episode link: https://businessmusclepdocast.com
Audio file: https://episodes.captivate.fm/episode/2f6021e9-9bb7-47c2-aeb5-31a880df122b.mp3
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JSON: https://stenobird.com/v1/public/podcasts/business-muscle-6592864/episodes/128-building-a-cult-favorite-ice-cream-brand-with-holy-cow-s-founder-mike-schifino
Duration seconds: 2090

## Resource

On today’s episode, we sit down with Mike Schifino, Founder and Creative Director of Holy Cow Ice Cream Café, a Massachusetts ice cream empire with locations across the North Shore and Cape Cod. Mike shares how he turns wild flavor ideas into small-batch, in-house creations, balances gourmet innovation with classic favorites, and navigates the challenges of growing a food business while maintaining quality. We dive into what sets Holy Cow apart from competitors, the behind-the-scenes chaos of running a kitchen, and how social media has shaped their brand. You’re not going to miss some of Mike’s wild stories! Visit the Holy Cow: https://www.holycowicecreamcafe.com/ You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.  Work with us! Book a brainstorming call: https://www.businessmusclepodcast.com/workwithus FIXXED: https://www.fixxedstudios.com/ Sweat Fixx: https://www.sweatfixx.com/

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## Transcript

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