# The Art of Strategy: Unlocking Business Potential with Mikael Olsson

Page: https://stenobird.com/podcast/business-insider-round-table-podcast-7631669/the-art-of-strategy-unlocking-business-potential-with-mikael-olsson
Text version: https://stenobird.com/podcast/business-insider-round-table-podcast-7631669/the-art-of-strategy-unlocking-business-potential-with-mikael-olsson.md
Podcast: [Business Insider: Round Table Podcast](https://stenobird.com/podcast/business-insider-round-table-podcast-7631669)
Published: 2026-06-25T14:00:00+00:00
Episode link: https://api.riverside.com/hosting-analytics/media/f2625fb05e4ff192e5aef2a5118a45ec03ee49458625a5dafc8548b129ec63c8/eyJlcGlzb2RlSWQiOiI0MTQwZmUyYS04MDlmLTRkNGMtOTg1OS00YTQ4OTMxZGU1ZDEiLCJwb2RjYXN0SWQiOiI4OGIxYzkxMy0wZjk0LTRiMWYtYWZhNC01NWFhZDEyZDZhZDEiLCJhY2NvdW50SWQiOiI2OGI4NTFhZWY4YmM0ZDBiMDRiMzc1YmQiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEzYmRmNDY0NWRiOTU4MjMyZDc3OTIwL2phcmVkLXp1Y2tlcm1hbnMtc3R1ZGlvLWpQZWFqLWNvbXBvc2VyLTIwMjYtNi0yNF9fMTUtNDQtMzgubXAzIn0=.mp3
Audio file: https://api.riverside.com/hosting-analytics/media/f2625fb05e4ff192e5aef2a5118a45ec03ee49458625a5dafc8548b129ec63c8/eyJlcGlzb2RlSWQiOiI0MTQwZmUyYS04MDlmLTRkNGMtOTg1OS00YTQ4OTMxZGU1ZDEiLCJwb2RjYXN0SWQiOiI4OGIxYzkxMy0wZjk0LTRiMWYtYWZhNC01NWFhZDEyZDZhZDEiLCJhY2NvdW50SWQiOiI2OGI4NTFhZWY4YmM0ZDBiMDRiMzc1YmQiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEzYmRmNDY0NWRiOTU4MjMyZDc3OTIwL2phcmVkLXp1Y2tlcm1hbnMtc3R1ZGlvLWpQZWFqLWNvbXBvc2VyLTIwMjYtNi0yNF9fMTUtNDQtMzgubXAzIn0=.mp3
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JSON: https://stenobird.com/v1/public/podcasts/business-insider-round-table-podcast-7631669/episodes/the-art-of-strategy-unlocking-business-potential-with-mikael-olsson
Duration seconds: 1112

## Resource

Discover how strategy shapes business direction and how companies often misunderstand it. Join us as Mikael Olsson, a seasoned strategist from Ridge Back Business Development, shares insights on defining strategy, navigating AI's impact, and driving growth through targeted initiatives.

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## Transcript

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