# S2.E22: Finally! The Yacht Rock Episode! Page: https://stenobird.com/podcast/bullhorns-and-bullseyes-6688432/s2-e22-finally-the-yacht-rock-episode Text version: https://stenobird.com/podcast/bullhorns-and-bullseyes-6688432/s2-e22-finally-the-yacht-rock-episode.md Podcast: [Bullhorns and Bullseyes](https://stenobird.com/podcast/bullhorns-and-bullseyes-6688432) Published: 2025-08-26T11:13:00+00:00 Episode link: https://podcasters.spotify.com/pod/show/bullhorns-and-bullseyes/episodes/S2-E22-Finally--The-Yacht-Rock-Episode-e36t4a3 Audio file: https://anchor.fm/s/e556de6c/podcast/play/106909443/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-8-2%2F9334bdad-e4ce-69e5-10b5-c35ca6276554.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/bullhorns-and-bullseyes-6688432/episodes/s2-e22-finally-the-yacht-rock-episode Duration seconds: 2548 ## Resource Tom finally gets his pudding and Curtis acquiesces. In this fun episode, we dive deep 🛎️ into the origins and evolution of a podcast launched to focus all on Yacht Rock. But this much more than exploring 🛎️ how he and his co-host—this week’s guest, Tom’s brother John—discovered the genre, the creation of modern Yacht Rock music, and their love of the music. No, this i all about the strategies they employed to join a community, nurture an audience, and become a center of influence in a niche they would eventually sell into.. They discuss the importance of storytelling, community engagement, and the marketing tactics that helped them grow their podcast and connect with listeners. John and Tom share insights gained from starting out as a complete unknown to eventually interviewing legendary artists, like Kenny Loggins. It’s more than just Tom’s favorite topic…it’s a case study in audience activation and building a story, not around you and your product, but around a specific audience’s natural passions and interests. N.B.: Check out the podcast, Out of the Main . Intro Music: "Never-Ending Story" by Tom's modern yacht group August Red . Outro Music: "Did You Mean That" by John's project Page 99. Don’t forget to check your favorite music listening platforms for Page 99 and August Red! Takeaways: Identifying and serving an audience is crucial for content success. Storytelling is a key element in engaging listeners. Building a community around a niche can lead to greater success than trying to build a customer base for your product or service. Strategizing before launching a podcast can prevent future pitfalls. Engaging with existing communities can accelerate audience growth for yourself. Building momentum through networking can lead to greater visibilit… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/bullhorns-and-bullseyes-6688432/episodes/s2-e22-finally-the-yacht-rock-episode/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/bullhorns-and-bullseyes-6688432/s2-e22-finally-the-yacht-rock-episode.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.