# Ep 543 From $32M Valuation to Fire Sale — How Ret Taylor Sold Ned After an Apple Update Crushed His Margins and Re-Invented Himself as a Spiritual Guide

Page: https://stenobird.com/podcast/built-to-sell-radio-3693/ep-543-from-32m-valuation-to-fire-sale-how-ret-taylor-sold-ned-after-an-apple-update-crushed-his-margins-and-re-invented-himself-as-a-spiritual-guide
Text version: https://stenobird.com/podcast/built-to-sell-radio-3693/ep-543-from-32m-valuation-to-fire-sale-how-ret-taylor-sold-ned-after-an-apple-update-crushed-his-margins-and-re-invented-himself-as-a-spiritual-guide.md
Podcast: [Built to Sell Radio](https://stenobird.com/podcast/built-to-sell-radio-3693)
Published: 2026-04-24T05:00:00+00:00
Episode link: https://builttosell.libsyn.com/ep-543-from-32m-valuation-to-fire-sale-how-ret-taylor-sold-ned-after-an-apple-update-crushed-his-margins-and-re-invented-himself-as-a-spiritual-guide
Audio file: https://traffic.libsyn.com/secure/builttosell/Ret_Edit_Video_audio.mp3?dest-id=269159
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/built-to-sell-radio-3693/episodes/ep-543-from-32m-valuation-to-fire-sale-how-ret-taylor-sold-ned-after-an-apple-update-crushed-his-margins-and-re-invented-himself-as-a-spiritual-guide
Duration seconds: 3051

## Resource

Ret Taylor spent his entire adult life chasing a number. First it was $30 million. Then $10 million. Then $6 million. Then he sat in a tent at 18,000 feet on Denali with two Arctic storms closing in and realized the number was never the point. He came down the mountain, sold Ned, his natural remedies company, and now guides people through life transitions on multi-day vision quests in the mountains of Colorado. Subscribe to our weekly newsletter: https://builttosell.com/subscribe/ Curious what your business is worth? Find out now

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