# Ravi Kandikonda, SVP of Marketing at Zillow: Customer Experience First Page: https://stenobird.com/podcast/building-better-cmos-and-marketing-leaders-6393422/ravi-kandikonda-svp-of-marketing-at-zillow-customer-experience-first Text version: https://stenobird.com/podcast/building-better-cmos-and-marketing-leaders-6393422/ravi-kandikonda-svp-of-marketing-at-zillow-customer-experience-first.md Podcast: [Building Better CMOs and Marketing Leaders](https://stenobird.com/podcast/building-better-cmos-and-marketing-leaders-6393422) Published: 2025-02-05T08:30:00+00:00 Episode link: https://bettercmos.com/kandikonda Audio file: https://pdst.fm/e/traffic.megaphone.fm/NOTDI3996040370.mp3?updated=1738629465 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/building-better-cmos-and-marketing-leaders-6393422/episodes/ravi-kandikonda-svp-of-marketing-at-zillow-customer-experience-first Duration seconds: 3178 ## Resource Watch this interview on YouTube Full transcript — "Our grand purpose is to make home a reality for more and more people," says Ravi Kandikonda, SVP of Marketing at Zillow. Today on Building Better CMOs, he and Greg Stuart discuss the significance of empathy in brand messaging, and the importance of integrating product knowledge, customer experience, and business outcomes to effectively connect with audiences. Ravi emphasizes that marketers should actively shape solutions, not just identify pain points, and explains how Zillow views AI as a tool for more effective marketing. — Follow Building Better CMOs in your podcast app Rate & review the podcast Links: Ravi's LinkedIn Greg's LinkedIn This episode was produced and edited by Eric Johnson from LightningPod.fm. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/building-better-cmos-and-marketing-leaders-6393422/episodes/ravi-kandikonda-svp-of-marketing-at-zillow-customer-experience-first/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/building-better-cmos-and-marketing-leaders-6393422/ravi-kandikonda-svp-of-marketing-at-zillow-customer-experience-first.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.