# Why Most Alumni Communities Fail

Page: https://stenobird.com/podcast/build-with-becky-smart-strategies-to-grow-your-community-driven-business-7352055/why-most-alumni-communities-fail
Text version: https://stenobird.com/podcast/build-with-becky-smart-strategies-to-grow-your-community-driven-business-7352055/why-most-alumni-communities-fail.md
Podcast: [Build With Becky: Smart Strategies To Grow Your Community-Driven Business](https://stenobird.com/podcast/build-with-becky-smart-strategies-to-grow-your-community-driven-business-7352055)
Published: 2026-05-28T12:00:00+00:00
Episode link: https://build-with-becky.captivate.fm
Audio file: https://episodes.captivate.fm/episode/1c448dae-47d3-4070-8ff0-401f9b08488f.mp3
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Duration seconds: 426

## Resource

Most alumni communities fail because they remove all structure after the program ends. In this episode, I break down why engagement drops off after a cohort experience, how we’ve been designing a highly engaged alumni community for Beyond Connections, and why more content is not the answer. I share the lightweight programming, connection rituals, and community experiences we’ve tested to maintain over 60% monthly active users in a free alumni community and how this approach creates a huge opportunity for retention, referrals, and increasing customer lifetime value. Interested in working with my team? Book a discovery call here Let's be friends: Connect with Becky on Instagram or LinkedIn Read the newsletter at beckypierson.com Learn more about Affinity Collective

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## Transcript

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