# It's A Great Year To Be Building Community

Page: https://stenobird.com/podcast/build-with-becky-smart-strategies-to-grow-your-community-driven-business-7352055/it-s-a-great-year-to-be-building-community
Text version: https://stenobird.com/podcast/build-with-becky-smart-strategies-to-grow-your-community-driven-business-7352055/it-s-a-great-year-to-be-building-community.md
Podcast: [Build With Becky: Smart Strategies To Grow Your Community-Driven Business](https://stenobird.com/podcast/build-with-becky-smart-strategies-to-grow-your-community-driven-business-7352055)
Published: 2026-02-07T13:00:00+00:00
Episode link: https://build-with-becky.captivate.fm
Audio file: https://episodes.captivate.fm/episode/e9b2243c-dcd1-4821-a9af-6e6637305705.mp3
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JSON: https://stenobird.com/v1/public/podcasts/build-with-becky-smart-strategies-to-grow-your-community-driven-business-7352055/episodes/it-s-a-great-year-to-be-building-community
Duration seconds: 497

## Resource

Education has never been easier to access. Answers are instant and content is everywhere... but people feel more isolated than ever. In this episode, I unpack why that tension is exactly why 2026 is one of the best years to be building community. As AI and technology continue to flatten access to information, the real differentiator for businesses is no longer content or education. It’s connection, belonging, and shared experience. I talk about why content subscriptions and standalone courses are getting harder to sustain, what we can learn from companies like Kit that invest deeply in community beyond their software, and why people are choosing where to spend their money based on values, relationships, and trust. I also share why I believe community is the antidote to isolation and why businesses built on community are the ones that will last. This is a bit of a soapbox episode, but if you’re building a business right now and wondering what actually creates longevity, this conversation will help you zoom out and see the bigger shift that’s already underway. Interested in working with my team? Book a discovery call here Let's be friends: Connect with Becky on Instagram or LinkedIn Read the newsletter at beckypierson.com Learn more about Affinity Collective

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## Transcript

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