# Transform Your Soggy Bottom | Cookbooks with Ron Tester

Page: https://stenobird.com/podcast/brushwood-media-network-6565517/transform-your-soggy-bottom-cookbooks-with-ron-tester
Text version: https://stenobird.com/podcast/brushwood-media-network-6565517/transform-your-soggy-bottom-cookbooks-with-ron-tester.md
Podcast: [Brushwood Media Network](https://stenobird.com/podcast/brushwood-media-network-6565517)
Published: 2026-09-12T05:37:46+00:00
Episode link: https://www.brushwoodmedianetwork.com
Audio file: https://downloads.pod.co/3187de09-6b5e-4bb8-85ec-54db8b778666/7c929764-f1b5-4645-bd4a-e05a5cc262ec.mp3
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JSON: https://stenobird.com/v1/public/podcasts/brushwood-media-network-6565517/episodes/transform-your-soggy-bottom-cookbooks-with-ron-tester
Duration seconds: 1803

## Resource

Nobody wants a soggy bottom. So cook Dominic Franks turned his tarts upside down - problem not only solved, but dinner improved. Business coach Ron Tester is back for more cookbook business thinking. This time we're taking that flip + pointing it at businesses with a known weak spot they've simply learned to live with. I bring Ron five major business flips + we discuss them. One is so good, I'm going to start using it immediately. Look for more in the Cookbooks strand. Book discussed in this episode: Upside Down Cooking - Dominic Franks Ron's Website: rontestercoaching.com ==== If you’d like my help with your Business go to www.lizscully.com/endlessClients ==== And don’t forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients. This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely.

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## Transcript

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