# How to Reframe Your Brand for Board Service with Sonya Olds Som

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Text version: https://stenobird.com/podcast/branding-room-only-with-paula-t-edgar-6264973/how-to-reframe-your-brand-for-board-service-with-sonya-olds-som.md
Podcast: [Branding Room Only with Paula T. Edgar](https://stenobird.com/podcast/branding-room-only-with-paula-t-edgar-6264973)
Published: 2026-03-03T09:00:00+00:00
Episode link: http://paulaedgar.com/podcast/reframe-your-brand-for-board-service-sonya-olds-som
Audio file: https://www.buzzsprout.com/2272835/episodes/18778136-how-to-reframe-your-brand-for-board-service-with-sonya-olds-som.mp3
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Duration seconds: 3562

## Resource

Wanting to be on a board and being ready for board service are not the same thing. Some people spend years building relationships, understanding governance, and positioning themselves as trusted advisors. Others rush the process and undermine their credibility before a real conversation even begins. Sonya Olds Som, Global Managing Partner and leader of the Legal, Risk, and Compliance Practice at DSG Global, conducts executive and board searches across industries. In this episode of Branding R...

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## Transcript

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