# 559 - That Distillery in North Carolina You'll Hear About Real Soon with Pete Barger Southern Distilling Page: https://stenobird.com/podcast/bourbon-pursuit-742160/559-that-distillery-in-north-carolina-you-ll-hear-about-real-soon-with-pete-barger-southern-distilling Text version: https://stenobird.com/podcast/bourbon-pursuit-742160/559-that-distillery-in-north-carolina-you-ll-hear-about-real-soon-with-pete-barger-southern-distilling.md Podcast: [Bourbon Pursuit](https://stenobird.com/podcast/bourbon-pursuit-742160) Published: 2026-03-26T09:30:00+00:00 Episode link: https://bourbonpursuit.com/2026/03/26/559-that-distillery-in-north-carolina-youll-hear-about-real-soon-with-pete-barger-southern-distilling Audio file: https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/traffic.megaphone.fm/BPLLC2776581257.mp3?updated=1774558563 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/bourbon-pursuit-742160/episodes/559-that-distillery-in-north-carolina-you-ll-hear-about-real-soon-with-pete-barger-southern-distilling Duration seconds: 4129 ## Resource Can a North Carolina distillery really take on the heavyweights of the Bluegrass? Today, we’re joined by Pete Barger, the co-founder of Southern Distilling Company, to talk about how he’s disrupting the craft bourbon landscape from just outside of Charlotte. Pete brings a unique background of engineering and agricultural expertise to the table, and he’s sharing the story of how they built a massive, state-of-the-art operation that’s doing everything from contract distilling for powerhouses like Brothers Bond to winning double golds with their own Paragon wheated bourbon. Pete breaks down their commitment to regenerative farming and how sourcing local North Carolina grains creates a flavor profile that stands out in a crowded market. We also taste their American Single Malt and just wait until you hear Ryan's reaction. This is what American Single Malt has been missing. Show Notes: The craft bourbon movement's landscape in North Carolina Merging engineering with whiskey-making Tackling the whisky provenance debate: quality vs. origin Collaboration insights: Brothers Bond and regenerative agriculture The role of barrel selection and innovative finishes The introduction of honey-cask bourbon and its market strategy Future plans for Southern Distilling and commitment to community Learn more about your ad choices. Visit megaphone.fm/adchoices ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/bourbon-pursuit-742160/episodes/559-that-distillery-in-north-carolina-you-ll-hear-about-real-soon-with-pete-barger-southern-distilling/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/bourbon-pursuit-742160/559-that-distillery-in-north-carolina-you-ll-hear-about-real-soon-with-pete-barger-southern-distilling.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.