# How self-learning AI is shaping our marketing

Page: https://stenobird.com/podcast/bots-bosses-english-6903450/how-self-learning-ai-is-shaping-our-marketing
Text version: https://stenobird.com/podcast/bots-bosses-english-6903450/how-self-learning-ai-is-shaping-our-marketing.md
Podcast: [Bots & Bosses (english)](https://stenobird.com/podcast/bots-bosses-english-6903450)
Published: 2026-05-31T04:00:00+00:00
Episode link: https://leadersofai.com
Audio file: https://episodes.captivate.fm/episode/5c33668c-ac9d-4c4b-b9b2-dafc6a6c0c57.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/bots-bosses-english-6903450/episodes/how-self-learning-ai-is-shaping-our-marketing
Duration seconds: 237

## Resource

In this episode, it’s about how self-learning AI is shaping our marketing – and why this creates a new leadership task. You’ll learn: - why our LinkedIn performance suddenly dropped, even though we had good content - how a second agent analyzes the data and directly improves the skills of the first - why marketing is an ideal starting point for self-learning AI systems - why the real challenge is not technology, but leadership - why in the future the key question won’t be whether AI learns, but where it learns toward Sources and mentions: - Business Punk column by Dominic von Proeck, published on 01/06: - More about Leaders of AI: - Newsletter:

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/bots-bosses-english-6903450/episodes/how-self-learning-ai-is-shaping-our-marketing/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/bots-bosses-english-6903450/how-self-learning-ai-is-shaping-our-marketing.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.