# How Entrepreneurs Can Compete in the Age of AI: Henrik Werdelin & Nicholas Thorne on Their New Book Me, My Customer and AI

Page: https://stenobird.com/podcast/beyond-the-prompt-how-to-use-ai-in-your-company-6722126/how-entrepreneurs-can-compete-in-the-age-of-ai-henrik-werdelin-nicholas-thorne-on-their-new-book-me-my-customer-and-ai
Text version: https://stenobird.com/podcast/beyond-the-prompt-how-to-use-ai-in-your-company-6722126/how-entrepreneurs-can-compete-in-the-age-of-ai-henrik-werdelin-nicholas-thorne-on-their-new-book-me-my-customer-and-ai.md
Podcast: [Beyond The Prompt - How to use AI in your company](https://stenobird.com/podcast/beyond-the-prompt-how-to-use-ai-in-your-company-6722126)
Published: 2025-09-02T05:00:00+00:00
Episode link: https://podcast.beyondtheprompt.ai/episodes/how-entrepreneurs-can-compete-in-the-age-of-ai-henrik-werdelin-nicholas-thorne-on-their-new-book-me-my-customer-and-ai-NC07mH9m
Audio file: https://cdn.simplecast.com/audio/ae36839b-9cd0-412a-bb28-e78e6f7e43ce/episodes/a5ba292a-a285-460a-944d-8cf146ec5876/audio/78f25782-58a5-4e8d-a336-49e15b0b6324/default_tc.mp3?aid=rss_feed&feed=CIt_otUg
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Duration seconds: 2973

## Resource

In this special episode, Henrik Werdelin and Nicholas Thorne join Jeremy Utley to talk about their new book Me, My Customer, and AI — and how entrepreneurs can compete in the age of AI. They discuss why entrepreneurship is becoming a necessity, the frameworks that guide their thinking, and how AI is reshaping what it means to be resourceful.

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