# This Broker Generates 1,000+ Warm Leads a Year From TikTok - Here’s How You Can Too Page: https://stenobird.com/podcast/beyond-the-numbers-with-christian-stevens-7625164/this-broker-generates-1-000-warm-leads-a-year-from-tiktok-here-s-how-you-can-too Text version: https://stenobird.com/podcast/beyond-the-numbers-with-christian-stevens-7625164/this-broker-generates-1-000-warm-leads-a-year-from-tiktok-here-s-how-you-can-too.md Podcast: [Beyond The Numbers With Christian Stevens](https://stenobird.com/podcast/beyond-the-numbers-with-christian-stevens-7625164) Published: 2026-06-03T07:00:00+00:00 Episode link: https://traffic.megaphone.fm/PCS1157964968.mp3 Audio file: https://traffic.megaphone.fm/PCS1157964968.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/beyond-the-numbers-with-christian-stevens-7625164/episodes/this-broker-generates-1-000-warm-leads-a-year-from-tiktok-here-s-how-you-can-too Duration seconds: 2556 ## Resource Ashley Van Rosmalen is a 26-year-old asset finance broker and the founder of Noma Finance. She started her business from a bedroom in Adelaide, took a yacht chef job in Croatia to pay the bills, and was scrambling eggs in a galley while fielding car loan enquiries from her old Mazda clients. When she returned to Australia she decided to go all in on TikTok and Instagram, and is now one of the top 0.5% of car finance creators on TikTok, generating 20 inbound bookings a week as a solo operation. Ashley breaks down why she borrowed her brand strategy from outside the broking industry entirely, how she turned her Mazda dealership background into her strongest content hook, why most brokers pick the wrong niche for the wrong reasons, and what she'd do differently if she started again. If you're a young broker trying to cut through a saturated market, or wondering what's actually possible when you back yourself and go all in, this one will show you. 1:00 — The Origin Story — Starting Noma in a Bedroom While Cooking on a Catamaran in Croatia 3:57 — Going All In on Noma — TikTok, Instagram and the Strategy Behind the Brand 5:23 — Niche Done Right — Why She Stopped Chasing MedFin and Leaned Into What She Already Had 7:29 — TikTok Results — Top 0.5% in Car Finance, 20 Bookings a Week, Near-Zero Ad Spend 10:25 — The 10-Touch-Point Rule — Why Inbound Leads Close Differently 13:29 — Team Building at 26 — Lending Assistant, Commercial Broker, Social Media Manager 17:01 — FY27 Plans — Online Applications, Back-End Systems and Where Noma Is Heading 19:30 — Google Reviews Over Commission Slips — Client Lifetime Value and Why Stickiness Beats Volume 36:12 — Buying at 21 Against Everyone's Advice — $347K Unit, Now Worth $600K Learn more about Flint: https://flintgroup.au/ Connect with Ch… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/beyond-the-numbers-with-christian-stevens-7625164/episodes/this-broker-generates-1-000-warm-leads-a-year-from-tiktok-here-s-how-you-can-too/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/beyond-the-numbers-with-christian-stevens-7625164/this-broker-generates-1-000-warm-leads-a-year-from-tiktok-here-s-how-you-can-too.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.